Marketing

Selling the invisible

One of the coolest analogies on the subject of marketing comes from Louis Carroll's “Alice in Wonderland”. When Alice found herself at crossroads confused and disorientated, she asked the grinning Cheshire Cat, “Which path should I take?” he replied, "Where do you want to go?’, to which she responded...

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3 easy steps to market your business

Forget Marketing 101 - this is Marketing 1, 2, 3! Here are three easy steps to market your business that you can implement immediately without much fuss. Branding Yes we always talk about  it, but if you’re not doing it your business may be suffering. Branding is so important in our modern world. Branding can make or break ...

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Low Cost Marketing Ideas

For small business owners, whether it’s a smash repair shop or a clothing boutique, the marketing budget is usually not very big. Marketing, however is one of the most important elements of the start-up of your business and in helping it grow. The plain fact is that your business won't make any profit if people don’t know abou...

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LATEST NEWS

The Golden Ratio

Posted by Kellie Williams on 21 April 2020
The Golden Ratio
Mathematical theory in design The Golden Ratio is a beautifully simple piece of mathematical theory that can help...
Posted in: Logo Design Graphic Design  

Photo formats

Posted by Kellie Williams on 23 March 2020
Photo formats
With the explosion of scanners, digital cameras and the internet, the JPEG image format has quickly become the most...
Posted in: Computers Photography  

Cool colours

Posted by Kellie Williams on 19 February 2020
Cool colours
If there's one thing as a designer I love more than typography (geeky, I know), it's colour! One of my secr...
Posted in: Logo Design Graphic Design  
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