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Sending large files

Sending large photos and files via email can prove a challenge, as most email programs limit the amount of megabites you can send and receive at one time. Here are a two different ways to send photos through your email and start sharing your memories with clients, friends and family in a matter of minutes. Firstly, you could reduce the size o...

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The Golden Ratio

The Golden Ratio is a beautifully simple piece of mathematical theory that can help make your designs feel well proportioned and pleasing on the eye. Based on the Fibonacci Sequence (which you may remember from Dan Brown’s novel The Da Vinci Code), the Golden Ratio (1:1.618) describes the relationship between two proportions. This r...

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Cool kulers

If there’s one thing as a designer I love more than typography (geeky, I know), it’s colour! One of my secret weapons in the sourcing of new colour combinations for my clients is Adobe Kuler. I have been using the Kuler website for years and now Adobe has an iPhone app that will helps capture and share any shade of the rai...

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Photo formats

With the explosion of scanners, digital cameras and the internet, the JPEG image format has quickly become the most widely used digital image format. It’s also the most misunderstood. Here’s a few common misconceptions and facts about JPEG images. JPEGs lose quality every time they are opened and/or saved. False. Simply ope...

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Logo Parts

Logos are generally made up of two parts. There is the logotype which is a uniquely set and arranged typeface, and the logo which is a picture or symbol that doesn’t rely on text to be recognizable. All logos have one or both of these parts. A good example of the difference would be the Apple logo (logo) verses the Google logo (logotype...

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4 signs of a great logo design

Posted by Kellie Williams on 13 June 2014
4 signs of a great logo design
Make It Unique Your logo should stand out and be recognized among others in the same market place. And keep in...
Posted in: Logo Design  

New flat logo for Google

Posted by Kellie Williams on 7 October 2013
Keeping inline with the new 'flat is cool' design trend, Google finally released an update to their l...
Posted in: Logo Design  

My top 5 really cool wine labels

Posted by Kellie Williams on 20 May 2013
There's thousands of varieties of wine and usually, when you’re looking down the aisles at the supermarket,...
Posted in: Marketing Package design  
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